Social Media For New Entrepreneurs

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http://www.ChicagosBlackBusinessNetwork.com
Social Media For New Entrepreneurs

August 4, 2020


Today there are billions of active users on social media. It’s the place to be for startups.

Without an effective digital marketing strategy, from the very beginning, many small businesses will struggle during this crucial period.


Social media is vital to any digital marketing plan. Most small business owners, like you, don’t have time to take a crash course in marketing and implement the appropriate strategies. We are here to help you. We’re started by creating a shortlist of tips that will help you get started.

  1. Define your target audience. (Look at the customers who buy from you. Determine who they are (demographics) and why they buy (psychographics).
  2. Check out your competition.
  3. Identify the best social media channel for your business. (Your customers may not be on Facebook and Twitter. You may be more inclined to find them on LinkedIn or Instagram.) And you definitely must include videos, vlogs, and live streaming platforms, which get greater response rates than print content. Choose the social media tools and platforms that best attract your target market.
  4. Create social media content that stands out.
  5. Be aware of what’s trending. Determine which trends you can connect to your brand.
  6. Focus on the mobile audience.
  7. Create a calendar. (Determine the best time to engage with your target market. Each platform is different.)
  8. Build a community around your brand. (You’re building relationships, not followers.)
  9. Improve customer service.
  10. Follow top accounts in your niche. (Learn from them, continuously.
    https://duplessisenterprises.net/
This may sound like a lot for a startup but in order to stay in the game, you must be in the game.

And, last, but not least, get help from a professional. (That’s the best advice we can give you.)


Sonja Cassandra Perdue, Digital Marketing Consultant

CBBN Affordable Marketing Solutions.

www.CBBNAffordableMarketingSolutions.com


#startups #entrepreneurs #SmallBusiness #SmallBusinessOwner #DigitalMarketing #SocialMedia #Marketing 

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